Explicit SDP-001. The First Draft of Anything Is Shit
S01:E01

SDP-001. The First Draft of Anything Is Shit

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Episode description

Daniele Catalanotto and Guy Martin discuss principle number one from the Service Design Principles 1-100 book, written by Daniele.

  • 00:00 Open
  • 00:05 Welcome
  • 00:44 Why is a shitty first draft so important in service design?
  • 03:06 Principles aren’t rules
  • 04:56 Do your first shitty draft…
  • 05:19 …and share it!
  • 07:40 Choose who you share it with.
  • 08:18 Outro

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Daniele Catalanotto is a service design practitioner, the author of the Service Design Principles series of books, and the founder of the Swiss Innovation Academy

Guy Martin has worked with global companies and startups in a wide range of roles, including service delivery, corporate education, and leadership development.

Music by Mikhail Smusev from Pixabay

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