SDP-003. Make It Easy For Customers to Come Back

SDP-003. Make It Easy For Customers to Come Back

Episode description

Daniele Catalanotto and Guy Martin discuss principle number three from the Service Design Principles 1-100 book, written by Daniele.

  • 00:00 Open
  • 00:05 Welcome
  • 00:52 Where are businesses making it harder to return?
  • 02:05 Hotel Registration
  • 02:56 What about privacy?
  • 04:12 Small businesses have an edge
  • 05:09 The Coffee Shop
  • 07:54 Video Streaming
  • 09:12 Outro

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Daniele Catalanotto is a service design practitioner, the author of the Service Design Principles series of books, and the founder of the Swiss Innovation Academy

Guy Martin has worked with global companies and startups in a wide range of roles, including service delivery, corporate education, and leadership development.

Music by Mikhail Smusev from Pixabay

Thanks to Castopod, a Podcasting 2.0 and ActivityPub enabled host, for their support.

A production of Neolux Consulting